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Classifi

“Personalised advertising based on user-generated data”

Classifi scans content – like emails or browsing histories – in order to personalise marketing and advertising messages, resulting in higher response and conversion rates. Classifi’s success is based on the principle that the ability to recognize content provides a unique way of gearing online marketing to someone’s interests and needs. In the case of email, Classifi works by filtering the text for key words, before assigning it to particular categories and marking the email with unique invisible category tags. This allows webmail clients, mail servers and other applications to link their marketing messages to the specific content of the email.

The result? The right person sees the right marketing message at the right moment.

Classifi Features

  • Unique artificial intelligence to categorise text digitally
  • Wide application for many different purposes
  • Self-learning algorithm guided by the first key word in each category
  • Compatibility with various content-processing systems

You can try out each of these unique features for yourself at http://demo.sqills.com/classifi.

For more information, or for a free, no obligation demonstration by one of our representatives, simply contact Sqills.

Classifi implementation

Thanks to its flexible licence model, Classifi can be implemented in various ways depending on your objectives. The product is designed to be compatible with online advertising applications, such as banner management applications.